PRICELINE Pharmacy has launched Anything Menopause, an initiative designed to provide women with accessible, informed advice and care around menopause in stores throughout the country.
Every Priceline Pharmacy will have at least one pharmacist or pharmacy assistant trained to deliver menopause support, thanks to accredited menopause education developed in partnership with Jean Hailes for Women's Health.
Women will be able to receive personalised advice in the privacy of a consult room and curated product bays for easy access to symptom-specific solutions.
In addition, women can access SiSU Health Station health checks, which now include menopause-specific health messages, addressing risks like cardiovascular disease, which increases as oestrogen levels drop.
At home, a dedicated online portal provides women and their support networks with educational resources, product guidance and tools for managing symptoms.
The Priceline Pharmacy offerings are part of a broader menopause program implemented by Wesfarmers Health, which also includes expanded GP support through InstantScripts telehealth consultations.
When a pharmacist identifies that a woman needs to be referred, or would benefit from a conversation or consultation with a GP, they will ask the woman if she has a doctor she can talk to, or point her to the InstantScripts menopause consultation service.
"Despite being a major health transition impacting half the global population, menopause is still shrouded in silence, stigma and lack of information or misinformation," said Mel Gannon, Priceline's Head of Pharmacy Services.
"We're breaking down barriers by giving our teams the training and tools to provide trusted, personalised support in store and online - it's about ensuring women feel seen, heard and helped at every stage," she said.
Dr Sarah White, CEO of Jean Hailes for Women's Health, said the organisation is pleased to partner with Priceline Pharmacy to deliver that information to women in their communities.
"Jean Hailes has led menopause education in Australia for more than 30 years, and our partnership with Priceline Pharmacy will ensure this information reaches millions more women as they enter and navigate menopause." KB
Pictured: Edward Tanzil, Pharmacist in Charge at Park St Priceline, Sydney.
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