Consumer insight wanted
May 24, 2012

THE needs, expectations and
experiences of consumers in the
community pharmacy setting will
be the focus of a new research
project funded by the Fifth
Community Pharmacy Agreement
(5PCA).
According to the Pharmacy Guild
of Australia, the 5PCA’s Research
and Development Program has
awarded the research project to
PricewaterhouseCoopers (PwC).
Key focuses of the project will be
to develop and implement an
appropriate methodology to inform
policy-related decisions on a
population health basis to identify
needs, experiences and
expectations of community
pharmacy services.
The project will also develop and
validate a tool to measure
consumer health impact and
outcomes in community pharmacy.
“PwC has a proven track record
as partners in delivering successful
projects, such as this,” said Guild
National President, Kos Sclavos.
“We hope this robust research
project will deliver practical and
meaningful outcomes that can be
used by the Guild, community
pharmacies and policymakers to
help achieve improved services
and health outcomes for the
Australian public,” he added.
The above article was sent to subscribers in Pharmacy Daily's issue from 24 May 12To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 24 May 12
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