Hospitals and big pharma
are using gamification on mobile
devices to engage healthcare
professionals and patients.
For example Pfizer has developed
a video game called Evo Challenge
which elderly people can use
to establish a baseline level of
cognitive ability and measure the
progressive impact of dementia.
Other gamification relates to
education of resident doctors using
mobile devices to sharpen their
knowledge of the latest research
and compare themselves with their
colleagues while behind the scenes,
supervisors can monitor results.
Boehringer Ingelheim is also using
this approach.The above article was sent to subscribers in Pharmacy Daily's issue from 07 Feb 14 To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 07 Feb 14
IN WESTERN Australia, Michael’s Chemist Group has started stocking therapeutic Nicotine Vaping Products (NVPs), pursuant to the Federal Government’s new vaping laws (PD 25 Mar).
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