Compliance push

November 21, 2013

FREEPATIENTSUPPORT.COM has announced a “national media campaign” to raise awareness of the health consequences of noncompliance to medication. The campaign will include radio and online search, and “covers a major gap in existing service provision which relies on busy dispensary staff actively engaging with customers, many of whom are reluctant to discuss health issues in an open environment,” said spokesman Michael Clayton. The freepatientsupport.com website is a channel focusing on customer self-enrolment as well as prompting consumers to actively discuss compliance with their favourite pharmacy. Pharmacies can brand the website to drive loyalty, customer service and return patronage - details via info@freepatientsupport.com.

The above article was sent to subscribers in Pharmacy Daily's issue from 21 Nov 13
To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 21 Nov 13

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Pharmacy Daily | Compliance push

Compliance push

Other recent headlines

WA group stocks vapes

Fujitsu to protect against cyber threats

PD breaking news – Queensland pharmacies scope of practice pilot expanded

SEARCH PHARMACY DAILY

Featured video

Recent issues

INDUSTRY JOB VACANCIES