THE Therapeutic Goods Administration (TGA) has clarified possible steps the Secretary of the Department of Health may take when issuing advertising direction notices.
Where a breach of the Therapeutic Goods Act has occurred, the Secretary may direct a non-compliant advertiser to cease using the advertisement, make a retraction or correction, recover an advertisement in circulation, destroy the advertisement and/or cease to make a particular claim or representation made by the advertisement.
Failure to comply with a direction may result in civil proceedings or criminal prosecution.
The TGA is also obliged to publish all directions on its website.
Three parties were given directions this year: Auzsupps, ESR You and Cumhur Keskin.
Full details of the six stages of advertising complaints handling can be found on the website at tga.gov.au.
The above article was sent to subscribers in Pharmacy Daily's issue from 19 Aug 19
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