MCPHERSON'S has launched a new "partnership model" which will see a new deer milk-based skincare range called Kotia launch into Priceline Pharmacy next month.
The strategic venture with NZ-based Deer Milk Cosmetics is the first example of the model which assesses products in the health, wellness and beauty markets with a strong innovation pipeline, broad consumer appeal and the opportunity to become the category leader.
For details see kotia.com.au.
The above article was sent to subscribers in Pharmacy Daily's issue from 21 Mar 19
To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 21 Mar 19
