CHEMIST Warehouse has appointed Leteesha Serzycki as Head of eCommerce and Digital Experience, effective from today.
Serzycki has a large role to play overseeing trade, performance, digital delivery and customer experience, while being responsible for delivering a strong, overarching digital strategy and platform transformation.
She has had previous experience across telecoms, superannuation, government, retail and pharmaceuticals at Terra Firma Management Consulting, Worksafe Victoria, Telstra, Australian Super, Optus and Adairs.
As the newly appointed digital lead, Serzycki plans to harness the power of tech and data, as well as the CWH teams, to improve the online shopping experience for Chemist Warehouse customers and suppliers.
"In an era where businesses must adapt swiftly to the digital age, I am driven by a clear vision to lead Chemist Warehouse into the forefront of the digital landscape for pharmaceutical retailers, where online presence and enhancing the online customer journey is paramount for achieving sustainable growth and year-on-year success," Serzycki concluded.
The above article was sent to subscribers in Pharmacy Daily's issue from 18 Sep 23
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