Chemmart is getting younger
September 3, 2010
THE median age for pharmacists
working at Chemmart pharmacy
outlets is decreasing, according to
recent data released by the retail
chemist conglomorate.
Seemingly bucking the traditional
trends, the average age for
Chemmart member pharmacists
across the brand’s 220 pharmacies
is 42 years.
Conversely, recent data published
in a Medical Journal of Australia
report found that throughout the
industry in general 33% of
pharmacists are still practising at
65-69 years of age.
The Chemmart trend towards
younger members is, according to
past surveys, a relatively new one,
with Chemmart data from 2003
finding the average age of Member
Pharmacists to be 55.
Speaking about the findings
Chemmart executive director,
Jonathan Layton said the youth
trend has much to do with “the
success of the strategy behind the
overall Chemmart Pharmacy offer.
“We have positioned Chemmart®
as a brand that drives value for
pharmacists and differentiates by
delivering professional health
solutions,” he said.
“It is no accident that this focus
on professional services and
forward dispense is closely aligned
with the approach being taken by
Australia’s pharmacy schools.
“We believe that our philosophies,
proposition, business tools and
management style have positioned
Chemmart as the contemporary
brand of choice for younger
pharmacists,” he added.
According to Layton Chemmart’s
dual professional and retail focus is
a big drawcard for young
pharmacists looking to grow their
business.
“Health programs including Sleep
Apnoea, Quit Smoking, Diabetes
and the Kate Morgan Weight Loss
Program are allowing our members
to commence dialogue with
customers and that, in turn, is
helping grow their business through
providing high-demand health
services,” he said.
Layton also credits the ‘strong
value’ offered by the brand as
critical in the decision made by
older pharmacists “to transition out
of their businesses and hand over
to a younger partner”.
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