Aussies feel the pain
October 19, 2011
ONE in two Australians suffer from
joint and muscle pain which impacts
their day-to-day activities, a new
study from Blackmores has claimed.
According to the survey results
47% of respondents said that they
struggle to play sport due to their
pain, whilst 37% said it is hard to
get out of bed in the morning
because of joint or muscle pain.
“Our research found that even
though the majority of people
suffer from some type of joint or
muscle pain, they are not
necessarily doing anything about
it,” said Blackmores’ Director of
Education, Pam Stone.
“We see a strong role for
pharmacists in educating
Australians on the importance of
managing their pain so that it
doesn’t impact on their daily life,”
added Blackmores’ marketing
Manager, Carmen Coulter.
The research, which follows the
launch of the company’s natural
pain relief cream Flexagil earlier in
the year (PD 29 Jun) also revealed
that 85% of Aussies would prefer a
natural active ingredient to relieve
their pain.
The above article was sent to subscribers in Pharmacy Daily's issue from 19 Oct 11To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 19 Oct 11
