July 2012 saw Blackmores Ltd acquire Bioceuticals with its range of
nutritional and therapeutic supplements.
Earlier this month Bioceuticals celebrated
the anniversary with the launch of a new
logo (right) and new brand packaging.
The logo is an evolution of the company’s image, and has been developed
with the aim of stronger brand recognition, making it easier to distinguish
Bioceuticals products on shelves.
Over the last 12 months the
practitioner-only brand has
launched a whopping 49 new
products into the market, and
is also involved with 16 clinical
trials as part of its ongoing
support for research.
The company also held a
celebratory party, and pictured
above during the event
are BioCeuticals md Kerry
Cunningham with Nathan
Cheong, Director of Sales &
Marketing, while left are Belinda
Reynolds and Alan Dworkin.The above article was sent to subscribers in Pharmacy Daily's issue from 23 Jul 13 To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 23 Jul 13
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