Chemmart growth spurt
December 10, 2012
CHEMMART is preparing to
become Australia’s largest
community pharmacy brand with
the signage of its 305th store.
Set to debut in Williams Landing
Victoria, the milestone store is one
of 56 pharmacies to join the brand
over the last 12 months, many of
which have already commenced
trading - with the remaining to be
fully trading by mid-2013.
“With newly signed stores now
opening weekly, we will be the
largest community pharmacy brand
in Australia in early 2013 – with our
greatest presence being in
Queensland, followed by Victoria
and then South Australia,” said
Chemmart ED Jonathan Layton.
“Over the past 12 months we have
opened one new pharmacy every
10 days.
“Our goal now is to reach 400
stores by 2015,” he added.
MEANWHILE Chemmart
Pharmacy has said it expects, due
to its increasing store numbers, an
aggressive marketing program, and
“successful retail positioning as
Australia’s leading wellbeing
pharmacy”, its sales to exceed $850
million for the 2012 calendar year.
“In the coming months we will
increase our suite of health and
wellbeing products and services to
continue to deliver our promise as
Australia’s wellbeing pharmacy,”
said Layton.
Layton also praised the
company’s investment in
pharmacist and staff training and
education via the establishment of
‘Chemmart College’ as well as its
ongoing professional development
programs, saying these have paid off.
“Our most recent brand health
study indicates a significant
increase in the awareness of the
professional services Chemmart
Pharmacies provide,” he said.
“The authentic in-store
experience delivered to our
customers each day by our growing
network of pharmacies will
continue to differentiate us from our competitors,” he added.
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