THE arrival of Generation Z (Gen Z) in the professional realm has presented a unique challenge for employers.
Understanding and effectively engaging Gen Z requires a comprehensive understanding of their developmental characteristics and the impact of their digital upbringing, says neurologist Dr Patrick Aouad, who will be speaking at the Workplace Wellness Festival, on 20-21 Jun in Sydney.
Several crucial neurological factors shape the Gen Z brain, explained Aouad, including "an underdeveloped Prefrontal Cortex, responsible for decision-making and impulse control, which is still developing in Gen Z individuals".
Consequently, they may exhibit heightened impulsivity and limited risk assessment capabilities, he added.
Further, digital immersion and the Dopamine-reward system show that growing up immersed in a digital world, Gen Z's brains have adapted to a constant influx of highly engaging stimuli.
"This immersion has unregulated their brain's dopamine-reward system, resulting in decreased attention spans and a preference for instant gratification over long-term goals," Aouad explained.
With many starting their careers during the pandemic returning to face-to-face work is another challenge.
The above article was sent to subscribers in Pharmacy Daily's issue from 16 Jun 23
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