A RULING by New Zealand's Intellectual Property Office that NZ honey producers have no exclusive claim to the term "Manuka honey" has been welcomed as a "common sense outcome" by Australia's Manuka honey industry, which has plans to grow international sales in response to rising demand.
The trademark win follows earlier Australian successes in other jurisdictions including the UK and Europe.
Australian Manuka Honey Association chairman Ben McKee said, "this is positive news not just for Australian Manuka producers, but also the broader industry - the thousands of people involved in producing, transporting and selling Manuka honey as a consumable and as an ingredient in an expanding range of pharmaceutical, health and beauty products".
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