Women can be fickle creatures,
skipping from one make-up
brand to the next looking for the
perfect red lipstick.
It has been proven that when it
comes to colour, the newest,
prettiest, flashiest kid on the
block will get a great share of
the market and women will drop
their old like a hot potato.
But does this suggest
disloyalty in general?
It has to be said that in most
cases women who find their
“perfect” foundation hardly ever
switch; or at least are not
blinded by new marketing
The above snippet is the first part of an article sent to subscribers in Pharmacy Daily's issue from 29 Aug 11
Pharmacy Daily is Australia's favourite online publication dedicated to the pharmacy industry. The publication launched in March 2007 and is distributed every day by email to pharmacists across the country. MORE