THE Pharmacy Guild has today
announced the launch of a new
service for members which aims
to provide live feedback on the instore
experience of customers.
Currently being trialled nationally,
the new Customer Experience
Index system involves an in-store
survey conducted by a Guild visitor
on site within the pharmacy.
It includes one-on-one feedback
for the pharmacy owner/manager
on what can be improved, with the
onsite visit completed within a two
hour period.
The Guild says the innovative
service expands on the successful
QCPP mystery shopper program,
with the Customer Experience
Index aiming to help Guild
members develop opportunities to
enhance their businesses.
“Central to every successful retail
business are engaged customers
and stores that sell,” the Guild said.
See www.guild.org.au.The above article was sent to subscribers in Pharmacy Daily's issue from 14 Oct 15 To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 14 Oct 15
THE role and significance of community pharmacy in regional areas was a key focus of discussion for the Nationals leader David Littleproud during last week’s visit to Orana Mall Pharmacy as part of a regional tour.
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