Pharmacists urged to connect on eyes
June 10, 2010
JUST 7% of mothers who have
discussed their child’s eye health
with a healthcare professional listed
pharmacists among those they had
turned to for advice, according to a
survey commissioned by Wyeth
Nutrition during March this year.
The findings are claimed to
highlight a “significant opportunity
for the profession to engage with
an important group of customers -
pre- and post-natal women,” with
pharmacists ideally placed to
educate mothers on the importance
of their children’s eye development.
The study found that while almost
all mothers (90%) believed nutrition
plays an important role in the
health and development of young
eyes, the same number also hadn’t
heard of lutein or the role it may
play in protecting developing eyes.
The Eye Foundation’s ceo,
Jacinta Spurrett, said “Pharmacists
are a very important source of
health advice for Australian mothers.
“It is important the profession is
equipped with the latest
information and ready to respond
to questions relating to paediatric
eye health,” she said.
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