JOHNSON & Johnson has announced it will suspend all of its digital advertising on YouTube, due to concerns that its products may be appearing alongside offensive content on the Google-owned video sharing platform.
Google has promised to overhaul its systems, with the issue arising after claims that advertising from a range of companies is appearing on channels carrying homophobic or anti-Semitic content.
The controversy has also seen GlaxoSmithKline, Marks & Spencer, Verizon, AT&T, HSBC and the UK government announce they will no longer promote their products via YouTube advertising.
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