Australian Pharmaceutical
Healthcare Systems (APHS) is set
for a new name and logo.
Partner Cathie Reid wrote on
her website that there was a
proliferation of similar acronyms
in the industry and thus it was
time for a new name and logo the
latter of which was crowdsourced,
“costing a fraction of what a
traditional agency would charge”.
The group would also move
into digital healthcare, providing
improved patient access to
information and allowing the
patient to become a participant in
their own health outcomes, among
other things, Reid said.
“In line with this we will be
introducing a raft of new solutions,
not only to our own business, but
the broader health arena.”
The launch of the new name and
logo is set for 09 Sep.The above article was sent to subscribers in Pharmacy Daily's issue from 03 Sep 14 To see the full newsletter, see the embedded issue below or CLICK HERE to download Pharmacy Daily from 03 Sep 14
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