Estee Lauder’s new Invisible Fluid Makeup has been crafted to perfect skin without leaving a
trace. The lightweight foundation has an airmulsion base which gives skin an airbrushed look,
whilst the foundation’s pigment technology allows the formula to conceal imperfections, and work
with pigments in the skin’s undertone to perfectly match up and provide what Estee Lauder calls
the “ultimate shade match”. The way the formula does this is by fusing together ultra-fine
pigments and optics whose unique spherical microbeads of colour provide both coverage and
translucency, ...
The above snippet is the first part of an article sent to subscribers in Pharmacy Daily's issue from 18 Apr 12
Established in 2007, Pharmacy Daily is Australia's leading pharmacy industry publication, and is sent as a free subscription to people across the industry as a PDF newsletter every weekday.
To sign up for a free subscription, click on the button at right.
