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Dawn’s circulation up

AUSTRALIAN swimming legend Dawn Fraser has become the official ambassador for High Tech Health’s Circulation Booster. Fraser, who’s now in her 70s, is a daily user of the device for relief from swelling and pain, and a $3 million national TV and press marketing campaign featuring the former Olympian launched yesterday. “Dawn Fraser is an icon in Australia and has a reputation for honesty and integrity, and we believe that this new campaign will generate fantastic new sales opportunities for our pharmacy customers,” said High Tech Health general manager ...
The above snippet is the first part of an article sent to subscribers in Pharmacy Daily's issue from 05 Jul 11

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